Digital TV News: AMC Networks
SBT selects Brightcove to power new streaming service
Feb 7, 2024 – Brightcove (NASDAQ: BCOV) has announced Sistema Brasileiro de Televisão (SBT) has chosen Brightcove as its official streaming technology partner to power its new AVOD app, +SBT.
News categories:
Brightcove, SBT, Marc DeBevoise, Roberto Grosman, Brazil, Content Distribution, Digital TV, Streaming
AMC Networks enables programmatic ad buying on linear networks
Oct 26, 2023 – AMC Networks has enabled programmatic ad buying on three of its linear networks, allowing advertisers to purchase ad inventory using their existing programmatic buying platforms.
News categories:
AMC Networks, FreeWheel, The Trade Desk, Canoe Ventures, Evan Adlman, Mark McKee, Tim Sims, Shenan Reed, Advertising, Digital TV, USA
Canoe, DIRECTV and DISH expand addressable advertising to satellite
Oct 17, 2023 – Canoe Ventures has partnered with DIRECTV Advertising and DISH Media to expand its addressable advertising footprint to satellite. AMC Networks and Warner Brothers Discovery are inaugural partners.
News categories:
Canoe Ventures, DIRECTV Advertising, DISH Media, David Porter, Matt Van Houten, Tim Myers, Advertising, Digital TV, Satellite, USA
AMC Networks launches ad-supported version of AMC+
Sep 28, 2023 – AMC Networks has begun the rollout of an ad-supported version of its AMC+ streaming service. Priced at $4.99 per month, the ad-supported version has an ad load of less than five minutes per hour.
News categories:
AMC Networks, Kim Kelleher, Digital TV, Streaming, USA
iSpot acquires 605 to expand TV measurement market share
Sep 13, 2023 – iSpot.tv has announced the acquisition of 605, adding set-top box data from 16.6 million homes to its smart TV data footprint, bolstering its measurement solutions for video and TV advertising.
News categories:
iSpot, 605, Sean Muller, Kristin Dolan, Advertising, Big Data, Digital TV, MandA, Set Top Box, Smart TV, USA
Brightcove powers AVOD streaming at In The Black Network
Sep 7, 2023 – Brightcove (NASDAQ: BCOV) has been selected by In The Black Network (ITBN) to deliver its AVOD content globally. The streaming service is expected to launch this October.
News categories:
Brightcove, In The Black Network, Marc DeBevoise,, James DuBose, Content Distribution, Digital TV, Streaming, USA
Brightcove to power video streaming for Yahoo Inc.
Jul 31, 2023 – Yahoo is to integrate Brightcove's (NASDAQ: BCOV) technology platform across its portfolio of digital properties, powering the media and tech company's video streaming from end to end.
News categories:
Brightcove, Yahoo Inc, Marc DeBevoise, Matt Sanchez, Content Distribution, Digital TV, Streaming, Worldwide
FreeWheel launches The Viewer Experience Lab in partnership with MediaScience
Jun 21, 2023 – FreeWheel has launched The Viewer Experience Lab in partnership with MediaScience with the goal of helping media companies ensure a quality experience across a growing array of advertising channels.
News categories:
FreeWheel, MediaScience, Mark McKee, Dr. Duane Varan, Evan Adlman, Advertising, Digital TV, Market Research, Worldwide
Magnite announces broad support for direct-buy ad platform
Jun 20, 2023 – Magnite (NASDAQ:MGNI) has announced wide adoption of ClearLine, its ad server-agnostic solution that provides agencies with direct access to video inventory on its platforms.
News categories:
Magnite, Sean Buckley, Jim Keller, Matt Jamison, Dan Callahan, Tom Grant, Alexander Stone, Advertising, Digital TV, USA, Worldwide
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